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Chava Shapiro

People of Ptex: Elke Taussig

For this edition of People of Ptex, I sat down with branding and marketing maven Elke Taussig, also known around the office as The Brand Whisperer. Elke is one of the longest time members of the Ptex Group family—she’s been around since the early days, when Ptex was still Printex, and has seen the organization grow into what it’s become today. A deep thinker and creative wordsmith, Elke knows how to get to the essential core of, well, pretty much anything. In this interview, Elke and I discuss the meaning of branding, what she loves most about her job at Ptex, and what it’s like to be a religious Jewish woman in the business world.

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[Press Release:] Ptex Group named as a 2018 “100 Best Place to Work in NYC” by Crain’s New York Business

 

BROOKLYN, NY—Ptex Group is proud to announce that we’ve been named as one of the “100 Best Places to Work in New York City” by Crain’s New York Business. The annual list recognizes companies with the highest levels of employee satisfaction and engagement based on an employee survey and feedback on the company’s culture, benefits, philosophy, and workplace environment.

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People of Ptex: Barry Lichtenstadter

World, meet Barry.

Barry is one of those people that you rarely catch without a smile on his face. Though fairly new to the Ptex team’s printing division, you’d hardly know it. His humble, easy-going personality makes him liked by everyone, and you can always count on him for some deep and oh-so-true insights into how people’s minds work and what makes them tick. For this edition of “People of Ptex,” I sat down with Barry for fascinating discussion about the intersection of psychology and sales, the art of listening, and his passion for mentoring youth in his community.

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The People of Ptex: Mattie Holzberg

Creative queen, avid book-lover, and self-proclaimed tree-climber, Mattie is one of our star in-house copywriters. She’s known for her keen talent for writing words that sell and en point brand voices for clients with that just-perfect human touch. While she has a chameleon-like ability to write for all sorts of mediums, Mattie has a “thing” for websites and a contagious fascination with UX.

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The People of Ptex: Moshe Indig

Meet Moshe.

Around the office, Moshe is known as a fearless creative and a man who puts his heart into his work. With a brilliant eye, golden hands, and his little black sketchbook never too far from reach, Moshe has this rare knack for knowing how to simultaneous inhabit the divergent worlds of art and strategy. And it shows.

Lucky for me, I had the chance to sit down with Moshe for an interview in the Brain Room.

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Pursuing the Impossible: Of Flying Red Convertibles and Life on Mars

Forget about thinking out of the box. Try thinking out of the stratosphere.

A couple days ago, billionaire Elon Musk’s company SpaceX launched a rocket into space, the first time a rocket this powerful has been sent into space by a private company.

In a fun, creative twist, rather than the usual nondescript chunk of metal, the rocket carried Musk’s red Tesla convertible

. . . with a dummy wearing a SpaceX spacesuit strapped inside. 😉

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Congratulations to the Winners of the LTB Awards!

A climactic end to the LTB 2017 Summit, attendees (and those watching live from all over the world) voted for the winners of the inaugural LTB Awards. The first of its kind in the Jewish world, the awards ceremony recognized businesses and their leaders who are achieving remarkable success and making an impact on their companies, communities, and industries.

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Spotlight On The LTB 2017 Gold Sponsors

World-renowned business gurus. Strategy-focused breakout sessions. Powerful networking opportunities. The LTB 2017 Summit is a business education event like no other—designed to help you learn, grow and lead. And with September 6th just around the corner, the excitement is growing…

Can you feel it?

As the anticipation mounts and preparations are underway, we’d like to take a moment to recognize our Gold Sponsors, who have made this event possible.

(P.S. Are you registered yet? If not, head on over to ltbsummit.com before tickets sell out!)

Without further ado, meet our Gold Sponsors:

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