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Lessons from Aaron Cordovez’s $200M Brand on Succeeding in Amazon

By Meny Hoffman // Let's Talk Business, Podcast // 4 min read

In an arena swarming with hundreds, perhaps thousands, of competitors vying for the same product niche as you, what sets you apart? We don’t want to aim for mere survival, it’s about rising to the top.

Join Meny and Aaron as they talk about strategies for taking your business to the next level, such as creating additional revenue streams, focusing on customer service, and understanding your customers’ needs. Find out why Aaron advocates for the necessity of continuous learning and adaptability in business alongside the strategic management of financial resources during expansion. He asserts that every interaction a customer has with a brand should be exceptional, emphasizing that strong branding is crucial for success in a saturated marketplace.

Joining the New Game of Selling (and the Financial Transportation Business) with Mitch Axelrod

By Meny Hoffman // Let's Talk Business, Podcast // 5 min read

Salespeople use so much of their time, money, and energy in trying to find new clients – and so many find that their efforts don’t work, or they fail to find the “hungry fish,” or they get the wrong kind of clients. Fortunately, Meny and entrepreneur, speaker, trainer, advisor, and best-selling author Mitch Axelrod have plenty of practical advice to turn things around, so listen in as they speak about maintaining your existing customers, knowing what questions to ask, radically shifting your self-image, and much more.

You Ignore A.I. at Your Own Peril… So Start Using It Now! With A.I. Expert Chris Winfield

By Meny Hoffman // Let's Talk Business, Podcast // 5 min read

If, as some people claim, A.I. is going to change the world as much as the introduction of electricity and the electric light, how can you get involved before it’s too late?

Join Meny and Chris Winfield, Founder of Understanding A.I. and CEO of Super Connector Media, for a fascinating conversation that will tell you what you need to know about A.I., the opportunities and threats that it presents, and the way you can start using it today.

Scaling Your Business Successfully and Intelligently with GETIDA Founder Yoni Mazor

By Meny Hoffman // Let's Talk Business, Podcast // 5 min read

Almost every business owner dreams of scaling their company, turning it from a small operation into a multinational corporation. Yoni Mazor, Co-Founder and CGO of GETIDA, actually managed to do it, creating the largest organization in the world dedicated to Amazon FBA auditing with more than 180 employees in 7 countries.

In this episode of Let’s Talk Business, Meny and Yoni have a candid discussion about when it’s time to scale a business, what types of investors you should consider, the importance of creating a company culture that will survive your future growth and more. Yoni also offers some practical tips for Amazon sellers on how to increase their profit margins and get back money that you may have assumed was gone forever. It’s a great conversation that might just change the way you understand scaling, so don’t miss it!

The Unique Job Only You Can Do with Visionary Ezra Max

By Meny Hoffman // Let's Talk Business, Podcast // 5 min read

When you realize that there’s something in the world that only you can do, it will fundamentally change the way you work and the way you live your life. For visionary, speaker, executive coach, and facilitator Rabbi Ezra Max, that realization came in the aftermath of September 11, 2001, when he worked at Ground Zero and barely escaped with his life. Join Meny in this wide-ranging conversation with Rabbi Max about setting goals, accountability, the definition of coaching, how coaching and consulting differ (and why it matters), the importance of celebrating achievement, and much more.

The Secrets of Successful Hiring and Onboarding with Anna Shcherbyna

By Meny Hoffman // Let's Talk Business, Podcast // 5 min read

Hiring remote workers offers benefits both to businesses and their employees… and this can also lead to headaches and mistakes in hiring and onboarding.

In this episode of Let’s Talk Business, Anna Shcherbyna, CEO of Remotivate and an expert in helping companies recruit remote management and leadership offers practical advice to ensure that your company doesn’t waste time and money by hiring people who look and sound great – but are actually all wrong for your business.

Saving Lives in 90 Seconds, with United Hatzalah of Israel’s Eli Beer

By Meny Hoffman // Let's Talk Business, Podcast // 5 min read

If you have an idea of how to make an existing system much better and more efficient, but the people who run the system slam the door in your face, how can you manage to implement your ideas despite their resistance?

In this episode of the Let’s Talk Business Podcast, Eli Beer, the President and Founder of United Hatzalah of Israel, talks to Meny about the origins of his massive organization, why he needed to find a way around existing ambulance services, the reason that he chose not to be the CEO of his own organization, how he was able to grow United Hatzalah into the powerhouse that it is today, the proper way to retain volunteers, and much more. Don’t miss this inspiring, illuminating, and surprising conversation.

Heard, Understood, & Appreciated: Discovering Effective Communication Skills with Keith Haddrill

By Meny Hoffman // Let's Talk Business, Podcast // 5 min read

Technology has put us in with more people than ever before, but somehow we’re also more isolated and alone. NLP Practitioner, Hypnotist, and Coach Keith Haddrill – who has been performing on stages since he was four years old and has spent a lifetime studying human behavior and interactions – has some fascinating suggestions for how to break down barriers, improve our communication skills, and learn to connect with people on a deep and meaningful level. Join Meny and Keith as they talk about our models of the world, the impact of non-verbal communication, the problem of self-limiting beliefs and how to overcome them, and much more.