Are you struggling to find leads during these trying times, when the networking events you once relied on have been shut down and knocking on the doors of brick-and-mortar stores is nearly impossible?
If lead generation is a big concern for you, I urge you to listen to my latest interview with Wendy Weiss, the Queen of Cold Calling. You might remember Wendy as an earlier guest on the LTB podcast and I’ve invited her back to the show due to popular demand. Wendy teaches the art of prospecting via phone and why it has become even more essential during these times of the global pandemic.
In our interview, Wendy discusses ways to leverage the phone for your sales process. She outlines the correct mindset for making a successful cold-call, how to introduce yourself as soon as your prospects pick up, and what you should be asking them to do next by the time the call is over. We also went through different objections prospects often raise and how to overcome them. This follow-up episode is full of golden nuggets if you’re planning to use the phone to boost sales.
Listen and enjoy!
