Blog

Business ideas worth sharing

positioning

Trends In Philanthropy: Placing Money Strategically to Better the World—with Kristen-Putnam Walkerly

Are you looking for a fresh angle on how to build your business in 2021?

If yes, then I’m thrilled to share my interview with Kristen Putnam-Walkerly. Kris is a trusted advisor to the world’s leading ultra-high net worth donors and foundations, charitable Fortune 500 companies, celebrity activists and wealth advisors for over 20 years. As a philanthropy advisor, speaker, and award-winning author, she’s helped hundreds of philanthropists strategically allocate over half a billion dollars in grants and gifts.

In our interview, Kristen explains why many nonprofits have to pivot to find new sources of support in the wake of the pandemic and what we can learn from this. She explains that nonprofits must organize themselves for growth just like any small business in order to capitalize on emerging trends in the world of philanthropy. Pay special attention to the way Kristen shares some common mistakes that people make when donating funds and practical tips for organizations that want to position themselves to attract more funding for their cause.

There is so much amazing advice packed into this interview. Listen and enjoy

Read more

How to Build and Scale a Creative Agency—with Jason Swenk

Agencies are often really good at what they do, but they struggle at creating the right systems for scaling, generating a steady pipeline, hiring a team and providing the right tools and resources for their team to be successful. Luckily, this week’s guest, agency advisor, mentor, and author Jason Swenk, knows a thing or two about scaling an agency. He grew his own multi-million dollar agency for 12 years before selling it, and now he teaches other agency owners the exact systems and framework he used to do so, helping them grow from zero to eight figures.

Read more

The Donald Trump Effect

Along with millions of Americans, I’ve been avidly following the 2016 election process. It’s been a wild, turbulent spectacle, and has commanded everyone’s attention.

We’ve seen how one man took the entire political system and threw it into a complete frenzy. I’m referring, of course, to Donald Trump.

Now, don’t worry – I’m going to steer clear of the political arena, and in no way is this an endorsement. However, I feel there are always valuable business lessons to be learned from current events.

Agree with him or not, there is no denying that Trump has positioned himself as the odds-on favorite to win the GOP nomination. To many, this has been nothing short of an astonishment. Astute businesspeople will notice, however, that he has simply applied a couple of basic, winning business concepts to his campaign:

Read more

3 Lessons To Learn From the USPS

It’s no secret that I’m a big fan of building company culture.

Showing your appreciation to each employee is critical. Countless studies show that positive employee engagement will impact a business’s success. Successful leaders can build a workplace culture that gives their company a competitive advantage.

So this past Chanukah, I decided to demonstrate my appreciation to the hardworking team at Ptex Group – but in a slightly different way than in previous years.

I quietly created a special Chanukah Goody Booklet for each employee that was mailed directly to their home. Inside the booklet were various gift options for our employees and their families to choose from.

To make all this happen, I had to take a little trip down to a place that most people dread: the post office.

We all know what a nightmare the post office can be. Long lines. Confusing signs. Gloomy decor. Apathetic workers. Even longer lines.

My experience this time was no different.

Read more