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KNOW YOUR NUMBERS | Episode 1 with Meny Hoffman & Simeon Friedman

With Meny Hoffman & Simeon FriedmanEP 243

Most business owners are working hard… but still have no real idea what their numbers are actually saying.

You’re making decisions every day. Hiring. Spending. Growing. But if you don’t know your numbers, you’re not deciding… you’re guessing.

This episode kicks off a brand new finance series on Let’s Talk Business, where Meny Hoffman sits down with Simeon Friedman of Saul N. Friedman & Co. to break down the part of business most people avoid.

They get into why business owners avoid their numbers, what you actually need to track, and how understanding just a few key metrics can completely change how you run your business.

You’ll learn:
👉 Why “ask my accountant” is a dangerous mindset
👉 The difference between guessing and actually knowing
👉 What numbers every business owner must track
👉 How margins, profit, and cash flow actually work
👉 Why clean books are behind every successful company
If you’re running a business and feel like you’re just pushing forward without full clarity, this is where that changes.

This is episode one of the finance series. Start here!

Transcript

00:00 – Why this finance series matters
02:30 – Why business owners avoid numbers
07:00 – The danger of guessing
11:30 – What numbers actually matter
18:00 – Profit vs margins explained
25:00 – Service vs product margins
30:00 – Clean books and decision making
36:00 – Final takeaways + what’s next

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Practical Pointers
If you don’t know your numbers, you’re guessing. And guessing is not a strategy.
Track the basics. Profit, margins, and cash flow. That’s your foundation.
Margins matter more than revenue. Revenue looks good. Margins make you money.
Clean books don’t make you successful, but every successful business has them.
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Guest Bio
Person Image
Meny Hoffman & Simeon Friedman

Meny Hoffman, founder of the Ptex Group, hosts the Let’s Talk Business podcast and is known for cutting through the noise and getting to what actually matters in business.
In this finance series, he’s joined by Simeon Friedman of Saul N. Friedman & Co., a seasoned accountant working directly with business owners to bring real financial clarity and structure.
Together, they combine practical business thinking with real financial expertise, breaking down the numbers most entrepreneurs ignore and turning them into simple, usable insights you can actually run your business on.

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