How to Harness the Art of Storytelling to Grow Your Business

With Brian WallaceEP 12

If you’re ready for no-nonsense advice, this week’s guest does not disappoint. Brian Wallace is the Founder and President of NowSourcing, an industry-leading infographic design agency whose clients range from startups to Fortune 500 companies.

In this episode, Brian shares insights we can all learn from through the lens the infographics niche. He also touches on the importance of storytelling, company culture, and the right questions to ask when interviewing potential employees. We discuss:

  • Why the tendency to say “yes” to every client is undermining your profitability
  • Why finding and focusing on your niche can be the best thing for your business
  • The key thing most companies don’t understand about workplace culture—and how to hire people who’ll move your company forward
  • How to hone your networking skills by leveraging your personal brand

and more!

Guest Bio
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Brian Wallace

Brian Wallace is the Founder and President of NowSourcing, an industry-leading infographic design agency based in Louisville, KY and Cincinnati, OH which works with companies that range from startups to Fortune 500s. Brian also runs #LinkedInLocal events nationwide, hosts the Next Action Podcast, and has been named a Google Small Business Advisor for 2016-present.

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