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Managing the Complexity of Growth

With Simon SeverinoEP 220
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In this rerun episode of Let’s Talk Business, we revisit a captivating conversation that dives deep into the essence of strategy in scaling a business successfully.

Join your host, Meny Hoffman, as he sits down with Simon Severino, the author, CEO of Strategy Sprints, and host of the Strategy Sprints podcast.

 

  • Simon shares his journey from a strategy advisor to revolutionizing the business world with the Strategy Sprints method. His approach helps businesses double their revenue in 90 days by focusing on effective strategy and getting owners out of the weeds. Through Strategy Sprints, Simon emphasizes the significance of direct paths to scaling and identifying bottlenecks within a business to streamline operations and maximize efficiency.
  • Throughout the episode, Simon offers insightful advice on understanding the bottlenecks that prevent business growth, highlighting elements such as financial transparency and agility in business operations. He unveils the importance of weekly evaluations of profit, cost positions, and cash flow to maintain proper steering of the business.
  • Furthermore, Simon discusses the role of proper delegation and accountability within business teams. He explains how these elements help business leaders transition from being doers to effective strategizers, who guide their companies through strategic insights and agile decision-making.
  • Listeners will gain valuable knowledge on why removing oneself from daily operations and staying focused on strategic growth can propel a company to thrive in today’s ever-changing market. Tune in to discover how businesses can achieve rapid growth by implementing strategic operations and learning faster than competitors.
Transcript
  • 00:00 – Business Growth with Simon Severino
  • 06:00 – Scaling Challenges Beyond Initial Growth
  • 08:29 – Uncovering Direct Paths in Business
  • 11:27 – Prioritize Simple, Effective Business Steps
  • 13:32 – Survival Through Fast Learning
  • 19:07 – Financial Oversight for Business Leaders
  • 21:42 – Weekly Scorecards Drive Business Success
  • 26:02 – Strategy Sprints: Doubling Sales Skills
  • 28:19 – Raise Prices to Boost Profit
  • 30:21 – Rapid Testing Over Prolonged Research
  • 33:59 – Podcast Takeaways for Immediate Action
  • 38:59 – CEOs: Balance Autonomy and Oversight
  • 42:10 – Blockchain’s Transformative Power

 

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Practical Pointers
The importance of adjusting pricing strategies and effectively communicating the value proposition is discussed. Simon and Meny talk about how businesses can consider increasing their prices by leveraging client testimonials and focusing on delivering and showcasing tangible value to their customers.
Simon introduces the idea of return on luck, which reflects the impact of experimentation on business success. Running marketing and sales experiments regularly helps businesses seize opportunities akin to creating one’s luck through strategic actions and learning faster than competitors.
Simon shares his insights and excitement about blockchain technology, describing it as transformational like the internet. The potential changes to business operations, finance, and global trade are profound, signaling the importance for business leaders to understand and integrate blockchain into their future strategies.
Develop standard operating procedures (SOPs) for various roles to enable effective delegation and reduce reliance on any single individual.
Regular inspection of key metrics is vital for ensuring alignment with business goals and for effective decision-making.
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Guest Bio
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Simon Severino

Simon Severino is an Author, CEO of Strategy Sprints and Host of the Strategy Sprints podcast. He created the Strategy Sprints™ Method that doubles revenue in 90 days by getting owners out of the weeds. Simon leads a global team of Certified Strategy Sprints™ Coaches that help clients gain market share and work in weekly sprints which results in fast execution.

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